Product Management: Lessons learned in the trenches with 1) Alan Lewis, Principal Product Manager, Move.com, 2) Darayush Mistry, Sr. Director of Product Management, Salesforce.com and 3) Miriam Geller, Director of Product Management, Yahoo! Mail. Moderator, Mike Freier, President, SVPMA and Product Management Consulting Group By Pushpa Chandrashekaraiah November 2012 Event SVPMA’s Monthly event featured a…
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By Lesley Brownlie Gamification is becoming a much more common business practice. The definition of gamification is intentionally broad since there are many different ways of incorporating game design thinking and techniques into non-game contexts. Gamification can be applied to: · external business processes (customer engagement) · internal business engagement (employee productivity) · personal behavior…
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“Marketing the Experience: Applying Product Management Concepts to Services and Events” with Dr. Juan P. Montermoso, President at Montermoso Associates By Dan Galatin October 2012 Event Juan Montermoso, President at Montermoso Associates and Professor of Practice in Marketing at Santa Clara University, presented at the October 3rd meeting of the SVPMA. Dr. Montermoso discussed new elements…
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“Estimating Business Value” with Chris Sims, Founder, Agile Coach, Certified Scrum Trainer at Agile Learning Labs By Tej Ravindra September 2012 Event September’s SVPMA meeting was a rare treat. The audience was actively engaged in hand on estimation, ROI analysis and planning scrums. Chris Sims, an experience Scrum master presented the philosophy and the practice…
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By Arrielle Mali No matter where you are in your career, there’s always room for improvement. If you can minimize product endangerment by learning from other’s mistakes while honing your skills in the process, wouldn’t you want to know how? When you’re starting out, everyone will have a point of view where the product should…
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by Greg Cohen David Anderson has been a tremendous influence on my thinking over the years, and he ranks in the top few authors whose writing is always a must read. He just released a new book Lessons in Agile Management and it is a fascinating read. In the book, Anderson brings together diverse bodies…
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Persuasive Communication – the 3 Most Important Skills You Need Right Now August 2012 WorkshopJuliet Erickson, Author and Communication Consultant (Click here for Presentation Slides) #Communication#Tools#Marketing#Leadership#Programs #Initiatives#Entrepreneurship#Startups#Career
“Benefits Realization: The Competitive Advantage” with Prashanth Naidu Director, Office of CIO at Hitachi Data Systems (HDS) By Pushpa Chandrashekaraiah August 2012 Event Prashanth Naidu leads Strategic and Financial Planning, Portfolio Management and Executive Communications. He discussed how critical it is to set specific goals, measure them consistently and adopt the outcomes to improve processes…
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“PM Lessons Learned from Companies Big and Small” with Dane Glasgow, VP of Global Product Management at eBay By Dan Galatin July 2012 Event Dane Glasgow, Vice President of Global Product Management at eBay, presented at the July 11th meeting of the SVPMA. He shared the story of his career journey and some of the…
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Ever wonder what high performance Product Management teams have in common? Actuation Consulting and Enterprise Agility with the support of: The Association of International Product Marketing and Management (AIPMM), The International Project Management Association (IPMA), American Society for the Advancement of Project Management (asapm), Accept Software, Diversified Communications and the International Institute of Business Analysis (IIBA) Chicagoland chapter recently conducted…
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