Author: SVPMA Admin

Top Ten Principles of Highly Persuasive Messaging: Objective Criteria Equips Marketing to Accelerate Revenue Growth

November 2010Top Ten Principles of Highly Persuasive Messaging: Objective Criteria Equips Marketing to Accelerate Revenue GrowthMichael Cannon, CEO, Silver Bullet Group#Growth#Marketing#Communication#Tools

Web Reputations (Avoiding Social Media Landmines in PM)

October 2010Web Reputations (Avoiding Social Media Landmines in PM)Randy Farmer, Social Media Strategist#Marketing#Communication#Growth#Programs #Initiatives#Tools#Distribution

How to Create a $100 Million Business and Out Innovate Your Competition: Product Managers Need Sneakers

September 2010How to Create a $100 Million Business and Out Innovate Your Competition: Product Managers Need Sneakers and SlideShare presentationSteve Blank, Serial Entrepreneur, University Professor at U.C. Berkeley and Stanford University#Growth#Startups#Entrepreneurship#Planning#Strategy#Org#Technology

What Makes Product Management Different in Life Sciences?

August 2010What Makes Product Management Different in Life SciencesJennifer Turcotte, Vice President of Marketing at Complete Genomics, Inc..Dione K. Bailey, Ph.D. Director of Product Management at Complete Genomics, Inc.#Strategy#Tools#Org#Programs #Initiatives#Market_Analysis#Lifecycle#Legal

From a Start-up to an S&P 500 – A Product Marketing Journey

July 2010From a Start-up to an S&P 500 – A Product Marketing JourneyBaruch Deutsch, Senior Director, Product Marketing, Cisco Systems.#Startups#Entrepreneurship#Growth#Org#Strategy

Best Practices in Product Management for v1 Web Products

June 2010Best Practices in Product Management for V1 Web ProductsDan Olsen, CEO, Yourversion.com#Tools#Programs #Initiatives#Technology#Lifecycle#Technology#Growth#Planning

Strategy to Execution in These Trying Times

May 2010Strategy to Execution in These Trying TimesBarbara Nelson, Instructor, Pragmatic Marketing, Inc.#Strategy#Launch#Startups#Entrepreneurship#Project_Mgmt#Planning#Tools

Who Cares? Guiding Products to Greatness Through the Eyes of Your Stakeholders

April 2010Who Cares? Guiding Products to Greatness Through the Eyes of Your StakeholdersKimberly Wiefling, founder of Wiefling Consulting, LLC.#Sales#Marketing#Entrepreneurship#Startups#Strategy#Lifecycle#Launch#Communication#Planning

Third Annual Prouduct Camp for Product Managers & Product Marketers

March 2010PCAMP: Third Annual P-Camp for Product Managers and Product Marketers Summary: P-Camp_03.2010 Summary.pdf #PCamp#Product_Camp#Marketing#Startups#Entrepreneurship#Career#Tools#Thought_Leadership#Programs_Initiatives

How to get that next Product Management job!

March 2010 How to get that next Product Management job!Shreyas Doshi, Product Manager, Google#Career #Planning #Tools #Org