May 2002
Successful Brand Management: Moving from a Product-Centric Focus
to a Customer-Centric Business Model
Susanne Kushner, Lecturer at UC Berkeley Extension
#CX #Marketing #UX #Communication #Strategy
May 2002
Successful Brand Management: Moving from a Product-Centric Focus
to a Customer-Centric Business Model
Susanne Kushner, Lecturer at UC Berkeley Extension
#CX #Marketing #UX #Communication #Strategy