Tag: Marketing

Universal Design: Making Great Products for Everyone

Accessibility is usually one of the last items on a project plan checklist and can result in some unexciting and often troublesome changes.  But what if you could include it at the beginning and end up with an even better product for every customer? Universal Design focuses on designing for the most customers possible but…
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Meeting Archives 2019

Meeting Archives 2019 Please click on the link below to see the meetings for that year. 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 December PM…
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Meeting Archives 2018

Meeting Archives 2018 Please click on the link below to see the meetings for that year. 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 December workshop…
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Meeting Archives 2017

Meeting Archives 2017 Please click on the link below to see the meetings for that year. 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 December Branding…
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Meeting Archives 2016

Meeting Archives 2016 Please click on the link below to see the meetings for that year. 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 December Minimum…
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Meeting Archives 2015

Meeting Archives 2015 Please click on the link below to see the meetings for that year. 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 December Product…
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April 2015 Event

“Innovate or Die – Technology, Innovation, and Product Management: A Discussion and Case Study” with Nivedita Ojha, Sr. Director Product Management at Citrix By Dan Galatin Nivedita Ojha, Senior Director of Product Management at Citrix, presented at the April 1st meeting of the SVPMA.  Nivedita discussed the whys and hows of innovation both inside and…
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Meeting Archives 2014

Meeting Archives 2014 Please click on the link below to see the meetings for that year. 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 December Shifting…
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July 2014 Event

Better Strategic Product and Business Decisions for Complex Global Markets with Liesl Leary, Director of Marketing at SDL by Lisa Rathjens  When product managers think about bringing their products to global audiences, translation of the product content is of first importance.  This is an expensive endeavor, but generally well understood and straightforward.  However, for a…
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March 2014 Event

“Elevating from Consumer to Mission Critical Value” with Brian Cox, Senior Director of Marketing for Enterprise Solutions, SanDisk By Clara Kuo High tech companies – just like people – are often are trying to reinvent themselves, and often the change is seen as necessary to stay relevant in the marketplace.