To get your B2B product and service offerings noticed, prioritized and dominating in today’s crowded and buyer-centric market, your story is critical. But here’s the catch, it’s not your story; it’s the story of your customer that you need to connect with. Master this and get ready to see leads to revenue and other key…
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At the heart of all Product Management activities is the desire to make our products successful and beat our competition. Yet most of us spend little time thinking about our market from a strategic perspective and creating a plan to achieve durable advantages. This talk examines business strategy fundamentals and how product managers can use business strategy…
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Your LinkedIn profile is an important part of your online presence. It can make a strong impact on people who view it and draw interest in your professional achievements. However, it is challenging to distinguish yourself from the half a billion other users who want to stand out for the good of their careers. Learn not only…
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In this hands-on session, we will share best practices developed from running dozens of design sprints at large companies and small startups. You’ll walk away prepared to run your most successful design sprint yet. You’ll learn: How to incorporate design-thinking and put design sprints to work for your team & projects How to engage the…
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January Event Review: “Leading Global Innovation for International Market Success” with Dr. Karina Jensen, Founder, Global Minds Network By Dan Galatin Karina Jensen gave a fascinating talk on how to work effectively across languages and cultures to develop products that are successful in markets around the world. Karina began by describing the challenges of multicultural…
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Meeting Archives 2017 Please click on the link below to see the meetings for that year. 2021 | 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000…
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November Event Review: “Three Reasons Why People Buy Your Product (and Why They Should Guide Everything You Do)” with Jamie Barnett, High Technology Leader, Adjunct Lecturer, and Pot-Stirrer. By Steven Xiao Persuading people to sacrifice their time, money, self-esteem or the like for another item is by no means easy, yet this is a burden…
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August 2017Monetizing Innovation – How Smart Companies Design the Product Around the PriceMadhavan Ramanujam, Partner & Board Member at Simon-Kucher & Partners #Finance #Design #Roadmap #Startups #Entrepreneurship #CX #UX #Sales #Marketing #Market_Analysis #Performance #Metrics #Programs #Initiatives #Tools #Ideation
July Event Review: “An Inside Look at the Customer Discovery and Product Development Process” with Kayla Matheus, Founder and CEO of MOTI.io By Dan Galatin How do you become an entrepreneur without an MBA or software development background? Kayla Matheus addressed this and many other provocative questions at the July 12th meeting of the SVPMA.
May Event Review: “Product Management for the Internet of Things (IoT)” with Daniel Elizalde, Founder of TechProductManagement By Dan Galatin Daniel Elizalde presented a fascinating talk on what it takes to manage products for the Internet of Things at the May 3rd meeting of the SVPMA. There is a tremendous amount of hype surrounding IoT,…
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