Tag: Market Analysis

Customer Discovery Masterclass: Creating Products That Practically Sell Themselves with John Mansour, President of Product Management University

How often are you told, “Your products need to deliver more measurable, strategic value to customers.” You may even hear, “Your product needs to be so valuable that it sells itself!” But what does “strategic value” mean, exactly, and what should you specifically be doing to make that happen? Delivering products with measurable strategic value…
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Product-Market Fit Secrets Revealed: Simple Steps to Market Selection with Theresa Lina, Silicon Valley Strategist and Author

Summary It’s well known that market focus is the key to early, strong product-market fit and traction, but how do you narrow your options and figure out what that market will be? When time is of the essence in demonstrating success and resources are tight, how do you know which market segments to concentrate on…
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