Great products fail if the marketing team does not understand the product and does not market the product to target customers. A product-led CMO is the Chief Storyteller in the company and manages the product narrative. However, it is not always clear what the CMO needs from Product Management for the product to be successful.…
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As product professionals, we spend a lot of time outlining, refining, and building the product vision. Product professionals set the direction for the product and sometimes even the company. One visually articulates their thinking into the product roadmaps and communicates with the audience, helping them understand what is possible and why they should care. But…
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When Thursday, November 10, 2022 from 5:30pm to 7:30pm PT Where Pedro’s Restaurant & Cantina3935 Freedom CircleSanta Clara, CA 95054 Summary Join us Thursday, Nov. 10th as we return to Pedro’s Restaurant & Cantina in Santa Clara, CA (yes, in-person!) for a casual, after-work social. Catch up with each other on trends, ideas, and some…
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When Wednesday, November 2, 2022 from 6:30pm to 8:30pm PT Where Everywhere! (Online via Zoom) Agenda 6:30pm – Networking7pm – Presentation8pm – Q&A and Conversation8:30pm – Wrap-up Topic Take Charge of Your Career: Trends for 2023 Summary As busy product professionals, we sometimes struggle to focus on career development and manage the growth and progression…
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Speakers Summary Join Stanford professor, early Google engineer, and co-author of System Error: Where Big Tech Went Wrong and How We Can Reboot, Mehran Sahami, and author of the upcoming satirical corporate thriller, Bit Flip, and Silicon Valley tech veteran, Mike Trigg, in a conversation about the growing identity crisis many tech workers feel. With…
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Topic What’s Your Shape? A Product Manager’s Guide to Growing Yourself and Your Team Speaker Ravi Mehta, Co-Founder and CEO of Scale Higher Summary Product Management is a highly demanding role that requires PMs to master a diverse range of competencies. In this talk, we will discuss the 12 competencies that define the role of…
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Topic Five Reasons Why Your Product is Not Ready for AI… And How To Get There Speaker Ryan Withop, Director of Analytics & Growth, RingCentral Summary If you spend any amount of time reading about high-tech, it seems as if everyone has artificial intelligence (AI) or machine learning (ML) as their secret sauce. The reality…
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Summary Startups are brutal. For many startups, the most grueling part is fundraising. The consequences of under or overestimating this challenge can be fatal. Teams that don’t account for creating fundable milestones will die, while those that over rotate on one-off demos, risk losing time and burning out their teams. The most skilled founders and…
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During our session, Ron and Tom will explore what being truly “Agile” looks like, for your product development as well as your business teams. They will cover what is in it for products, customers, and your organization as a whole, and what we as leaders can do to spark the best outcomes from our teams.…
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Learn to create an outcomes-based roadmap using a bottoms-up approach and a top-down approach with affiliated business metrics. Join us via Zoom for Jessica’s talk to learn how to connect product development to the corporate strategy. When Wednesday, April 13, 2022 from 6:30pm to 8:30pm PST Topic Why Should We Care? Connecting Product Development to…
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