Tag: Metrics

photo of Mahesh Ramachandran

Product Planning for a v1.0 With Zero Existing Customers with Mahesh Ramachandran, VP, Product Management, OpsRamp, Hewlett Packard Enterprise (HPE)

It’s one thing to plan and launch new products for a market and customer base you know well and that is eagerly anticipating your new offering. What do we need to do differently when starting with a blank slate and no customers at all? Plenty, it turns out. And who better to educate us than…
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From Product Roadmap to a Scalable Marketplace with Vishal Kapoor, Shipt

This talk will walk through a real-world case study of how OKRs are used to create a product roadmap while tracking execution for a wildly successful marketplace like Shipt. Shipt is a retail tech company and independently operated subsidiary of Target Corp. Available in more than 5,000 U.S. cities, it received Newsweek’s America’s Best Customer…
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From Concept to Market Triumph: Navigating a Product’s Journey with Samir Bhatnagar, Associate Director of Product, Forge Global

Summary Join us to discover some of the latest approaches to end-to-end product, from concept to market, along with some of our speaker’s lessons learned in each phase. Focus on the problem, not the solution: Initiate the product journey by thoroughly understanding your target audience’s pain points and challenges. This problem-centric approach lays the foundation…
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steve johnson

Unleashing the Power of ChatGPT in Product Management with Steve Johnson, CEO, Product Growth Leaders

Summary ChatGPT has exploded in popularity with the fastest consumer product adoption in history. But what is it and how can it be used in your job? Join us as Steve Johnson discusses using ChatGPT for product management tasks with a practical breakout to use the tool and techniques with your product. He will discuss:…
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Product-Market Fit Secrets Revealed: Simple Steps to Market Selection with Theresa Lina, Silicon Valley Strategist and Author

Summary It’s well known that market focus is the key to early, strong product-market fit and traction, but how do you narrow your options and figure out what that market will be? When time is of the essence in demonstrating success and resources are tight, how do you know which market segments to concentrate on…
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Category Leadership – Magic or Myth? with Ken Rutsky, Consultant, Speaker, Author

Summary Every startup wants to be the next Salesforce, zScaler, or Slack, the creators and dominant forces in their categories.  Beyond accelerating enterprise value growth, category leadership can create a market magic that thrills customers, investors, and employees and also drives competitors crazy with envy.   However, many CEOs and product leaders consider category leadership difficult,…
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What A Chief Marketing Officer Needs from Product Management with Shobhana Viswanathan, Mavim

Great products fail if the marketing team does not understand the product and does not market the product to target customers.  A product-led CMO is the Chief Storyteller in the company and manages the product narrative.  However, it is not always clear what the CMO needs from Product Management for the product to be successful.…
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Meeting Archives 2020

Meeting Archives 2020 Please click on the link below to see the meetings for that year. 2021 | 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000…
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A photograph of Greg Geracie

Key Factors that Drive Improved Performance on Product Teams

Successful product development is complex.  It relies upon purposefully melding people, processes, and tools to deliver results.  Given the complexities organizations often lack data about what leads to a successful outcome or the factors that can aid organizations to be more successful.  This webinar examines factors that can increase your product organizations success across the…
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A photograph of Kirsten Berman

The Evolution of the Behavioral Product Manager

Product managers often rely on qualitative research (surveys) to dictate their product development processes, but behavioral science demonstrates that the customer’s word is often unreliable due to cognitive biases at play. The evolving world of product design & development requires that product leaders incorporate the science of human behavior in a more rigorous way than…
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