Tag: Planning

A photo of Jill Soley

A Good Product is Not Enough

Lots of good products fail.  There are many reasons, but one of the most common is the inability to connect with the market or build the right product for the market.  In this session, Jill will share some important lessons she learned (the hard way) about successfully bringing a product to market. Topics: Increasing your…
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A photo of Brendon Wilson

Game Face: Hone Your Storytelling and Communication Skills

At heart, Product Managers should be great storytellers and communicators. They should be able to craft compelling and bold narratives to justify a new initiative to executive, or outline heroic quests to ignite engineering and sales teams’ excitement to build and sell that next great product. At the same time, great Product Managers have a…
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A photo of a stack of random calendar pages

Meeting Archives 2018

Meeting Archives 2018 Please click on the link below to see the meetings for that year. 2021 | 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000…
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How to Dominate Your Market as the Go-To: A Step-by-Step Guide to Standing Out in a Crowded Market for Higher Margins and Sustainable Growth

December 2018 Workshop by Theresa Lina Stevens, President, Lina Group, Inc. (Slides not available).

A photograph of Kerry Bodine

From Product Management to Journey Management

As the field of customer experience continues to take hold in organizations, a new function has emerged to help ensure the design and delivery of successful (and profitable!) experiences: Journey Managers. But while these intrepid CX champions represent one of the most important organizational advancements since the creation of the Chief Customer Officer, most professionals have…
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Build Your Story: You Won’t Win Without It

To get your B2B product and service offerings noticed, prioritized and dominating in today’s crowded and buyer-centric market, your story is critical. But here’s the catch, it’s not your story; it’s the story of your customer that you need to connect with. Master this and get ready to see leads to revenue and other key…
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A photograph of Mike Chowla

Business Strategy for Product Managers

At the heart of all Product Management activities is the desire to make our products successful and beat our competition. Yet most of us spend little time thinking about our market from a strategic perspective and creating a plan to achieve durable advantages. This talk examines business strategy fundamentals and how product managers can use business strategy…
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A photo of Christina Wodtke

The Formula for High Performing Teams

April Event Review: “The Formula for High Performing Teams” with Christina Wodtke, Lecturer, Stanford University, and former General Manager at Zynga By Geoff Anderson

A photo of Bob Tinker

Product Managers as Future Founders

February Event Review: “Product Manager as Future Founders” with Bob Tinker, Founder and ex-CEO, MobileIron By Steven Xiao Can product managers transition to being startup founders?  The answer is “it depends.”  In his inspiring talk, Bob Tinker, a humble founder who stepped down as CEO of MobileIron after ten years of leading the mobile security…
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Leading Global Innovation for International Market Success

January Event Review: “Leading Global Innovation for International Market Success” with Dr. Karina Jensen, Founder, Global Minds Network By Dan Galatin Karina Jensen gave a fascinating talk on how to work effectively across languages and cultures to develop products that are successful in markets around the world.  Karina began by describing the challenges of multicultural…
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