Tag: Planning

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Meeting Archives 2017

Meeting Archives 2017 Please click on the link below to see the meetings for that year. 2021 | 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000…
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A photograph of Jamie Barnett.

Three Reasons Why People Buy Your Product

November Event Review: “Three Reasons Why People Buy Your Product (and Why They Should Guide Everything You Do)” with Jamie Barnett, High Technology Leader, Adjunct Lecturer, and Pot-Stirrer. By Steven Xiao Persuading people to sacrifice their time, money, self-esteem or the like for another item is by no means easy, yet this is a burden…
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Comfortable Networking Techniques That Will Make Your Career

June Event Review: “Comfortable Networking Techniques That Will Make Your Career” with Theresa Lina Stevens, founder and president, Lina Group Inc. By Geoff Anderson The June SVPMA monthly event was about 75 minutes of an engaging presentation and discussion on the topic of networking, something that is essential to helping you grow throughout your career,…
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Product Management for the Internet of Things (IoT)

May Event Review: “Product Management for the Internet of Things (IoT)” with Daniel Elizalde, Founder of TechProductManagement By Dan Galatin Daniel Elizalde presented a fascinating talk on what it takes to manage products for the Internet of Things at the May 3rd meeting of the SVPMA.  There is a tremendous amount of hype surrounding IoT,…
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Advocacy Marketing and its Value to Product Management

February Event Review: “Advocacy Marketing and its Value to Product Management” with Dan Lindblom, Board of Directors at Customer Stories By Vinesh Thakur We live in a commodity driven business world that is run by social media.  Every purchase on Amazon is dictated by customer reviews and star ratings associated with every profile.  This business…
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Rules for Disrupting Sleepy Markets

January Event Review: “Rules for Disrupting Sleepy Markets” with Guru Chahal, VP of Products at Avi Networks By Dan Galatin Guru Chahal gave an informative presentation steeped with knowledge from practical experience at the January 11th meeting of the SVPMA.  Somewhat unusually for this type of talk, Guru’s focus was not on how to launch…
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A photo of a stack of random calendar pages

Meeting Archives 2016

Meeting Archives 2016 Please click on the link below to see the meetings for that year. 2021 | 2020 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000…
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Workshop: Managing the People Side of Product Management

October 2016 WorkshopManaging the People Side of Product ManagementMary Winby, PhD, Partner at Ewins and Winby(no event review)

Software Monetization for the Now! Economy

August Event Review: “Software Monetization for the Now! Economy” with Austin Chiu, VP Sales and Marketing, Gemalto By Geoff Anderson   Trends and Dynamics Since the year 2000, fully 50% of the Fortune 500 companies have dropped off the Fortune listings.  Furthermore, the S&P 500 firms currently have an average tenure of just 17 years (whereas…
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Positioning Products As A Mission Statement

February Event Review: “Positioning Products As A Mission Statement” with Alan Wortman By Sol Solorzano February 2016 Event Alan Wortman, Product Management Director at Logitech and Marketing Instructor at UC Berkeley Extension, was our speaker for the February 2016 meeting.  His presentation proposed the use of product mission statements to describe products and their purpose…
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