Tag: Development

Elevating From Consumer To Mission Critical Value

“Elevating From Consumer To Mission Critical Value” with Brian Cox, Senior Director of Marketing for Enterprise Solutions, SanDisk By Clara Kuo March 2014 Event High tech companies – just like people – are often are trying to reinvent themselves, and often the change is seen as necessary to stay relevant in the marketplace.

Innovation Investment Strategy And Product Portfolio Optimization

“Innovation Investment Strategy And Product Portfolio Optimization” with Jeff Lash, Research Director/Product Management, Sirius Decisions By Helene Eichler February 2014 Event Jeff kicked-off an insightful discussion highlighting that many companies struggle with funding new product innovation and often lack a “structured strategy” for selecting investments that fuel successful business. Two astounding findings he shared: 34%…
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Meeting Archives 2013

Meeting Archives 2013 Please click on the link below to see the meetings for that year. 20202019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 DecemberCareer Advancement: How…
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Where should Product Management report in the organization?

By Kishore Elimineti Product Managers collaborate and work with Engineering, Sales, Marketing and Support teams. They drive strategy and bring products to market. Product managers report into different departments, often depending on the size, focus and culture of the organization. It is very difficult to say a specific department is the right home for Product Managers…
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Why “Solutions Approach” Wins as most effective for Product Development and Product Management?

Part 3: While growing (crossing the Chasm) and continuing to be the market leader By Anna Pasupathy You have won the first customer now. Your approach to the second set of customers is also a solution approach, and not a product approach. The customer buys your product for the value it delivers – be it…
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Why “Solutions Approach” Wins as most effective for Product Development and Product Management?

Part 2: During Product Creation By Anna Pasupathy With razor-sharp focus on core product value and ample infrastructure built around it to win the customer’s heart, Voila! The expert team has constructed a skeletal product. Staging the product at this time requires utmost care since missing any major element poses a risk to the product’s…
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Building Great Products the Lean Startup Way

Building Great Products the Lean Startup Way with Dan Olsen, Interim VP Product Management, Product Management Consultant, Olsen Solutions by Tejaswini Ravindra November 2013 Event Dan Olsen did a very informative presentation on how to apply Lean Startup principles and cover best practices in understanding customer needs, prioritization, UX design, user testing, and analytics that can…
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Why “Solutions Approach” Wins as most effective for Product Development and Product Management!

 By Anna Pasupathy Over the next 2 Months we’ll be rolling-out a three part article series on Why and How Solutions Approach helps create and manage effective products that win market acceptance. Part – 1:  During Product Conception Companies set out to develop a product that serves a critical need. This is how a product…
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The Factors That Make Product Teams Successful

“The Factors That Make Product Teams Successful” with Ron Lichty, Software Engineering Manager and Product Development Consultant by Dan Galatin October 2013 Mini-Session Ron Lichty, a consultant and expert on managing software development teams, presented a special breakout session at the October 2nd meeting of the SVPMA. Mr. Lichty is a coauthor, along with Greg Geracie,…
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The Art of Road-Map Prioritization and Trade Offs: Methods for Smarter Product Management

“Tips on Product Roadmapping & Prioritization” with Barbara Nelson, VP Marketing, Construction & Real Estate at Sage                                                                  By Alpa Agarwal September 2013 Event Product roadmapping & prioritization is the most important function of a product manager. And since it’s been done for so long, it should have become a science. But as Barbara Nelson,…
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